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What's the one word your business is missing?

A fictional lawyer changed one word and sold out his inventory. He stopped selling phones and started selling privacy. Tell us what you sell, and a real strategist on our US-based team will send back the one sentence that repositions your offer, plus a few blue-ocean angles to test. Free. No pitch.

What word are you missing? Reposition your offer from red ocean to blue ocean.

Get Your Free Positioning Teardown

Fill out the form below. A real person reads every submission. Your custom teardown lands in your inbox, usually within 24 hours or less!.

Optional — if you have one, we'll read how you currently position yourself

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Your teardown is on the way.

A real strategist on our US-based team is reading your submission now. Watch your inbox over the next couple of business days for the one sentence that repositions your offer, plus a few blue-ocean angles to test.

While you wait: most businesses are stuck in a crowded "red ocean," competing on price and sounding like everyone else. Want to skip the line and talk it through with a human?

" Talk to a Strategist at Product Advance

What You'll Get

1

Your One-Sentence Reposition

The "privacy sold here" version of your offer, written specifically for your business.

2

Blue-Ocean Angles

Two or three different problems you could own, where the competition barely follows.

3

The Word You Could Own

The single idea your competitors are not saying that could become yours.

4

A Real Human, Based in the USA

No bot, no template. Read and written by the Product Advance team. Serving businesses since 2009.

Who Contributes

The team behind these insights

These posts come from members of the Product Advance team 25+ years of design, development, and marketing.

  • Danny, Technical Lead at Product Advance
    Danny Technical Lead Technically Creative, Coffee Consuming, Creator of Internet Things
  • Brandon, Sales & Partnerships at Product Advance
    Brandon Sales & Partnerships Hates pitches. Loves problems worth solving.
  • Gavin, Support & Operations at Product Advance
    Gavin Support & Operations The reason your stuff still works on Tuesday.
  • Jessica, Client Happiness at Product Advance
    Jenelle Client Happiness Powered by coffee. Fueled by 5-star reviews.

More about the team at productadvance.com

We are 100% based in the USA and you can always talk to us directly!